B2B, Tech-focused Agency Helps KORE Continue Strong Growth
Chattanooga, TN – September 20, 2016 – ThreeTwelve Creative and KORE Wireless are proud to announce that ThreeTwelve Creative has been placed on retainer by KORE and designated as KORE’s lead agency.
As lead agency, ThreeTwelve will continue to work with KORE on branding, messaging, and creative as well as act as brand steward across the various agencies employed by KORE worldwide.
Norman Miglietta, Director of Group Marketing for KORE, views the designation of ThreeTwelve as KORE’s lead agency as a natural extension of the existing ThreeTwelve / KORE relationship.
“ThreeTwelve has been an amazingly collaborative partner agency for KORE. They were instrumental in creating our new People Powering IoT branding, from concept through creative, and they continue to work with us on innovative branding and creative projects currently underway. KORE continues to propagate this branding throughout its various North American, LATAM, EMEA and Pacific units. We’re excited to have ThreeTwelve on board to help protect and grow the concepts they’ve worked so hard with us to create,” said Miglietta.
Natalie Dewhirst, a founding partner of ThreeTwelve Creative, is proud of the work that ThreeTwelve is doing for KORE.
“ThreeTwelve’s collaboration with KORE has allowed us to do some amazing work. KORE is experiencing rapid growth around the world through both acquisitions and new product launches, and that’s led to a need for new branding and creative to tie it all together. I’m delighted that ThreeTwelve has been able to step in and help fill that need,” said Dewhirst.
“It’s also led to the need for a lead agency to make sure that the new branding is properly utilized by all of the agencies working for KORE around the world. We’re honored that KORE has chosen ThreeTwelve as its lead agency to fulfill that responsibility,” continued Dewhirst. “Our work with KORE aligns precisely with our agency mission of helping B2B, tech-focused companies grow and prosper, and we are looking forward to continuing our work and the great relationship we have with the People Powering the Internet of Things: KORE.”
About ThreeTwelve Creative
ThreeTwelve Creative is an integrated branding, marketing and creative agency with a special focus on helping B2B, tech-focused companies achieve or maintain industry-leading status through solving marketing, messaging and positioning problems. ThreeTwelve is headquartered in Chattanooga, Tennessee, home to a rich startup culture and to the United States’ first gigabit internet backbone, and has clients nationally and around the world. ThreeTwelve’s principal partners meld years of engineering and marketing experience in and for companies running the gamut from startups to enterprise, making them uniquely positioned to achieve success for their technology-driven clients.
For more information, please visit www.threetwelvecreative.
KORE provides the people, expertise and technology to support the many visions of the IoT, from the Inspiration of Things to the Innovation of Things to the Internet of Things. Founded in 2003, KORE quickly rose to become the world’s largest managed network services provider specializing in Internet of Things (IoT) and Machine to Machine (M2M) communications. Today, KORE is a global leader in software service and platforms that power the IoT, with millions of active on-network units. KORE is the brand inside and powering other leading brands, including some of the world’s largest enterprise customers. KORE’s singular customer-centric focus is to identify and develop solutions that help clients realize IoT innovations and accelerate time-to-market schedules. KORE serves customers in 110 countries, empowering new business models and opportunities to monetize the IoT. KORE: The People Powering IoT.
For more information, visit www.korewireless.com
David Dewhirst or Natalie Dewhirst